Imperia Entertainment President and Director James Hergott Appears on Talk Radio WSMB 1350 AM in New Orleans to Present ``Never Submit''
Imperia Entertainment, Inc. (Pink Sheets:IPRE) announced today that its President, James Hergott, will appear this Saturday at 1:30 p.m. Central Time on New Orleans Talk Radio 1350 AM. Mr. Hergott will be discussing his latest film, "Never Submit," on the popular "Dig In With Chef Duke and Rock" program.

About "Never Submit"

"Never Submit" is a movie which portrays the thrill of victory and agony of defeat within the sport of mixed martial arts. The story is set in a tournament setting similar to the movie "Bloodsport" but rather than exploiting the sport as underground no-holds-barred fighting, it seeks to portray the sport in a realistic and positive light. The movie will be an inspirational tale similar to "Rocky." Unlike "Rocky" the lead character is an educated young man, rather than a beaten-down punch-drunk fighter. Mr. Hergott comments: "MMA is a very intellectual sport. A physical chess match. I want to portray the sport and its fighters as intelligent rather than dumb brawlers, as is often done in other movies." The company is financing the film with a combination of product placement advertising and an offering of units of equity in the film combined with company restricted preferred stock.

The company also announced that James Hergott's radio interview with Subpenny Radio is now posted on the company website under the "Investor Information" section at the bottom of the page.

 
About Imperia Entertainment, Inc.

Imperia Entertainment, Inc. (www.imperiaentertainment.com) is a company which has emerged as a player in the area of independent film production and distribution, once monopolized by the major film studios. In conjunction with its distribution subsidiary, Imperia International Distribution, the company engages in investing in and producing and distributing full-length feature films. Along with its equity interest in the widely anticipated "All That I Need" (www.allthatineed.net), released in theaters last December and now on DVD, Imperia's film properties include its feature film "Say it in Russian," directed by Jeff Celentano ("Primary Suspect," "Gunshy") and edited by David Rawlins ("Saturday Night Fever"), "Brothers," by Tarquin Gotch ("Home Alone"), "Never Submit," a movie about mixed martial arts, and the award winning Autograph television series (www.autograph.tv) which airs on the Colours Television Newtwork. Through its majority owned subsidiary, Muller Media, Inc. (Pink Sheets:MLMD) it also produces "Whiskers," by Jordan Klein ("Flipper," "Splash," "Cocoon").

This press release contains statements, which may constitute "forward-looking statements" within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Those statements include statements regarding the intent, belief or current expectations of Imperia Entertainment, Inc., and members of its management as well as the assumptions on which such statements are based. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements. Important factors currently known to management that could cause actual results to differ materially from those in forward-statements include fluctuation of operating results, the ability to compete successfully and the ability to complete before-mentioned transactions. The company undertakes no obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.

Imperia Entertainment, Inc.
James Hergott, 310-275-0089
james@imperiaentertainment.com

or

Vivian Fullerlove, 214-564-3359 (Public Relations)
musbviv@yahoo.com

Source: Business Wire