Imperia Entertainment Hires Public Relations Firm for Representation at Cannes Film Market - Business Wire
May 11, 2006 - Imperia Entertainment, Inc. (Pink Sheets:IPRE) announced today that it has hired Los Angeles public relations firm LCO Communications to represent it and its feature film, "Say it in Russian," for public relations and media relations at the Cannes Film Market May 17th through the 27th, 2006. "A good PR firm is essential to the marketing of our film," said Kenneth Eade, Executive Producer. LCO is a premier entertainment PR firm with more than 23 years' experience of delivering outstanding campaigns and results. The firm has three specialty divisions: Entertainment, Literary and Lifestyle and is committed to providing Passionate, Focused, Results. Visit them on the web at www.LCOonline.com.
About Imperia Entertainment, Inc.

Imperia Entertainment, Inc. (www.imperiaentertainment.com) is a company which has emerged as a player in the area of independent film production and distribution, once monopolized by the major film studios. In conjunction with its distribution subsidiary, Imperia International Distribution, the company engages in investing in and producing and distributing full-length feature films. Along with its equity interest in the widely anticipated "All That I Need" (www.allthatineed.net), released in theaters last December and now on DVD, Imperia's film properties include its feature film "Say it in Russian," directed by Jeff Celentano ("Primary Suspect," "Gunshy") and edited by David Rawlins ("Saturday Night Fever"), "Brothers," by Tarquin Gotch ("Home Alone"), "Never Submit," a movie about mixed martial arts, and the award winning Autograph television series (www.autograph.tv) which airs on the Colours Television Newtwork. Through its majority owned subsidiary, Muller Media, Inc. (Pink Sheets:MLMD) it also produces "Whiskers," by Jordan Klein ("Flipper," "Splash," "Cocoon").

This press release contains statements, which may constitute "forward-looking statements" within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Those statements include statements regarding the intent, belief or current expectations of Imperia Entertainment, Inc., and members of its management as well as the assumptions on which such statements are based. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements. Important factors currently known to management that could cause actual results to differ materially from those in forward-statements include fluctuation of operating results, the ability to compete successfully and the ability to complete before-mentioned transactions. The company undertakes no obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.

Imperia Entertainment, Inc.
James Hergott, 310-275-0089
james@imperiaentertainment.com

or

Vivian Fullerlove, 214-564-3359 (Public Relations)
musbviv@yahoo.com

Source: Business Wire